2013 Maotai Group Xijiu company dealer Conference opened


On January 6, 2014, the 2013 national dealer conference of China Maotai Group Xijiu company was held in the auditorium of Guizhou Xijiu factory. It is reported that zhongfangda, assistant general manager of Maotai Group and general manager of Xijiu company, presided over the meeting. Zhang Deqin, chairman of the company, Hu Bo, deputy general manager, and Shen Bifang, chairman of the labor union attended the meeting. Nearly a thousand representatives of dealers, media and Xijiu employees across the country participated in the victory. At the meeting, Hu Bo, vice president of Xijiu company, made a 13 year marketing work report.
According to Hu Bo, Xijiu launched the QR code product for the first time, with 30o people scanning the code in a single day. It is expected to achieve one million members a year, and the sales on Thanksgiving Day will reach 30million yuan. In 2014, Xijiu will strive to achieve 20% growth, and make efforts to clarify and refine the market, strategic layout market and investment expansion market.
It is reported that due to the adjustment of the industry, the sales performance of Xijiu declined slightly in 2013. In 2014, Xijiu will take the initiative to adjust its structure and organization, abandon the short-term and focus more on sustainable long-term interests. Hu Bo, vice president of Xijiu company, said that in the difficult times of the industry, manufacturers need to operate together! Xijiu will commend and reward 90 dealers for brand building, product culture communication and in-depth market development of Xijiu in 2013.
At the meeting, Shandong jinxiduo, one of the excellent liquor dealers in Shandong, shared with you the experience of how to do the market in the adjustment period of 2013 at the liquor dealers' meeting. Shandong jinxiduo said that who said that the group purchase channel was blocked during the industry adjustment period, it was only because your group purchase method and idea were wrong. Shandong jinxiduo strengthened the group purchase work last year, and its sales increased by 40% year-on-year.


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